Interesting questions

What research do people really want to see? 
​We asked, You answered.
​Now we're doing the science.

Scientific Methods

We use randomized controlled trials,
the gold standard in research,
​to explore the questions that interest you most.

Independence

No corporate sponsors. No academic journals. No fees. Just science. All of our data, materials, and results are freely accessible.
​
​Over 100 experiments thus far!

Featured Experiments

Emails & Exclamations

Do exclamation marks in your emails make you more likable?

Video Games

Are video games more enjoyable than board games?
​Does age or gender matter?

Zero-Sum Politics

Do Democrats or Republicans view society as win-lose?